Publicity Services:

Album Release
Planning to release a new album? Fritz Media will service the album to all levels of traditional + online/digital media nationally +/or internationally depending on the campaign. As one of the country’s top music PR firms, our publicity packages use our pre-established professional working relationship with these outlets: we’ll follow up with each media contact to ascertain interest level, setting up single/video premieres, advance album streams, album reviews, press, interviews, etc., wherever possible, in order to help expose the music and the artist to a broader audience. Specific Print, TV, Radio and Online outlets are targeted according to each individual project’s needs.

Single + Video Campaigns
Just want to do a promotional campaign for a single or video? Focusing on online/digital press only, we’ll secure a single/video premiere for you as well as reviews, features + interviews. Our targets include all relevant Canadian + select International online press, magazines + music blogs. We’ll also pitch your single to select tastemaker Spotify playlists.

Tour + Event Publicity
Taking it on the road? Tour publicity has always been the best way to get press, whether you’re an artist just starting out or a band that just finished their 3rd album. We will put together an appropriate targeted tour press campaign, approaching print monthlies, dailies, weeklies, college publications, online press, TV and radio outlets, in each of your tour markets. Planning a big event and need help getting the word out? Whether it’s a CD Release Party in your hometown or a fundraiser for a great cause, Fritz Media can help you with all your publicity needs.

Artist Promotion Tools:

Electronic Press Kit (EPK)
Creation of a professional EPK to use for industry pitching. Can be a stand-alone link or built as a private page on your website. EPK will include a Biography, High-Res Press Photos, Press Quotes, Music Samples (streaming/downloadable links), Video Embeds, Tour Highlights, Social Media Links, and anything else that you would like to include.

Digital Marketing Services:

Social Media Assistance

Social Media Profile Overhaul
Do you need help with your social media pages but don’t know where to start? We are well-practised at social media marketing for musicians and can help to refresh your branding while ensuring that your information is current and cohesive across all channels with:

• Visual Redesign: Updating profile pictures, cover photos, and highlights to align with the refreshed brand. 

• Optimized Bio and Links: Rewriting or optimizing social media bios for clarity, engagement, and including key links (such as to streaming platforms or merchandise).

• Consistency Across Platforms: Ensure the same branding (colors, fonts, logo, etc.) appears across all platforms (Instagram, Twitter, TikTok, Facebook, YouTube, etc.) to create a cohesive experience.

Social Media Advertising

Single Campaign
Need help advertising your new single or video on your socials? We can help you with the digital ad set-up + maintenance on Facebook, Instagram + YouTube pre-rolls. Spotify advertising also available. 

Album Campaign
Do you have a new album coming out but have no idea how to advertise it? Let us help you create a digital ad campaign on Facebook, Instagram, YouTube + Spotify to promote your new album. This digital marketing campaign is available with content creation services if the client is unable to provide it.